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It is difficult to isolate the topic of recruitment because its ultimate
success is intertwined with the development of good volunteer assignments
(the product you are selling in recruitment) and with having an organization
prepared to utilize volunteers' time and talents effectively when they
arrive. It is important, however, to examine how potential volunteers
are invited to consider becoming a part of your organization, particularly
if this function is not centralized. Even if most volunteers go through
a central recruitment process, all staff and volunteers within an organization
are a significant part of its informal volunteer recruitment team. Thus,
the principles of recruitment should be useful for staff/volunteers whether
they carry out this function themselves or are ambassadors for the program.
Often when staff or volunteers of an organization are involved in recruitment,
they are so anxious to fill slots or add to the membership that little
care is given to finding the right person(s). Everyone can relate to the
impact on the volunteer and the organization when the wrong person is
recruited (i.e., the volunteer feels incompetent and/or unfulfilled, leading
to performance and retention problems; the organization does not get the
job done well and builds resentment or resistance to further utilization
of volunteers).
This training provides a printer-ready file with 6 recruitment training
exercises that can be adapted for use with:
- the staff of an organization,
- leadership volunteers,
- membership/outreach committees, or
- a group of volunteer program administrators.
The purpose of each exercise is to change the mindset of participants
as they reach out for new volunteers and/or to give them tools to aid
in that effort.
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