2003 - Fun and Simplicity Make These Recruitment Techniques Work

Debbe S. Gladstone

All-Volunteer Groups article from e-Volunteerism, Vol.III, Issue 2, Jan-Mar 2003

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Tired of trying to get your group members motivated to help build membership? The General Federation of Women's Clubs knows that you have to make membership campaigns easy, rewarding and fun. The following examples profile several General Federation of Women’s Clubs (GFWC) membership-building strategies that you can adapt to your group or club to help re-energize your members to recruit!

[Example 1] Membership Round Up

There are dual themes in our “Membership Round Up” campaign activities. First of all, we use the concept of a western “round up” and from that create various member development ideas that help clubs focus on new member recruitment. One way is to encourage clubs to reach new member goals by rounding up target numbers. For example, if a club has a membership of 25, they might “round up” that number to 30 for that time the following year....

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