Share of Mind, Share of Heart

Marketing Tools of Engagement for Nonprofits

Share of Mind, Share of Heart
This book will help you:
  • Engage volunteers, staff, and the executive team in staying true to your brand promise
  • Maintain public awareness of your organization, starting with the team of people who matter most
  • Understand that the organization's image is too important to be left to the marketing department—everyone's job

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